As the 2020s get underway, confectionery consumers are eating less sugar, demanding more natural ingredients, and hunting for products with interesting colors, textures, and flavors. Observers within industry and market research firms agree that the push toward reduced sugar offerings, better-for-you ingredients, and novel sensory experiences will have a significant impact on the confectionery industry over the next year and beyond.
Confectionery Firms Brace for Change, Innovation in ‘20s
