by Innova Trends Team | 16 Dec 2019 | Press Releases
17 December 2019 — ‘The Plant Based Revolution’ is number two of the Top 10 Trends highlighted by Innova Market Insights for 2020 and the dairy alternatives category represents a key battlefront in this consumer-driven revolt. A new report from Innova Market...
by Innova Trends Team | 8 Nov 2019 | Press Releases
26 November 2019 — As competition for the US snacking dollar intensifies, pressure is mounting on the salty snacks category to adapt and diversify in order to maintain its relevance. NPD is already reflecting the industry’s push toward added value in both...
by Innova Trends Team | 8 Nov 2019 | Press Releases
12 November 2019 — Sugar reduction remains a central topic in the media and among consumers and opportunities for reducing sugar intake are taking a number of directions as companies address evolving concerns and demands. Strategies for reducing sugar intake...
by Innova Trends Team | 18 Oct 2019 | Press Releases
23 October 2019 — Increased consumer interest in the stories behind their food and beverage products and their notable influence on purchasing decisions has resulted in companies increasingly paying attention to storytelling in branding strategies....
by Innova Trends Team | 3 Oct 2019 | Press Releases
15 October 2019 —There is no arguing that Europeans love their chocolate: on average three-quarters of consumers include chocolate in a typical grocery basket, while per capita consumption rates are among the highest in the world, with annual intakes of 10kg or...
by Innova Trends Team | 25 Sep 2019 | Press Releases
26 September 2019 — Gut health is increasingly establishing itself within the food industry. Despite some ongoing issues regarding efficacy and definitions, the science behind gut health continues to encourage the use of fibers, prebiotics and probiotics for...