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An Asian clean label surge: Majority of Chinese consumers check front-of-pack claims

An Asian clean label surge: Majority of Chinese consumers check front-of-pack claims

by Innova Trends Team | 22 Mar 2019 | Press Releases

10 September 2018 — Seven out of ten Chinese consumers check front-of-pack claims and logos, according to the results of a new Innova Market Insights consumer survey. The news comes amid a market dynamic where Asian consumers are more conscious than ever about...
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