by Innova Trends Team | 14 Nov 2019 | News
In an Innova Market Insights survey, sugar reduction was considered a popular option for the three in five US consumers who would rather cut back on sugar than consume artificial sweeteners. Sugar reduction is said to remain a central topic among consumers and the...
by Innova Trends Team | 14 Nov 2019 | News
ARNHEM, THE NETHERLANDS — Authenticity, holistic health and customization top Innova Market Insights’ list of 2020 food trends. More than half of global consumers said a brand’s or product’s story influences their purchasing decision, Innova Market Insights said....
by Innova Trends Team | 11 Nov 2019 | News
In the 12-month period ended June 30, the fastest-growing beverage subcategory was flavored milk — with a 76% increase in product launches versus the year-earlier time frame. Dairy companies and others are not only pushing taste boundaries but also promoting such...
by Innova Trends Team | 11 Nov 2019 | News
Vegan meat brand Upton’s Naturals and Plant Based Foods Association (PBFA) have dropped their joint lawsuit against the state of Mississippi after the state updated its “Fake Meat Bill.” Originally, the bill banned plant-based and insect-based meat substitutes, along...
by Innova Trends Team | 11 Nov 2019 | News
Consumers have increasingly become aware of environmental and social challenges connected with palm oil production such as deforestation, destruction of wildlife habitat and child labor. But an increase in small and sustainable certified producers could help to change...
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