Innova Trends Team, Author at CNS Media

PepsiCo Hopes For A Big Gulp Of Energy With Rockstar Acquisition

by Innova Trends Team | 12 Mar 2020 | News

PepsiCo is doubling down big time on its 11-year-old distribution partnership with Rockstar Energy Beverages — to the tune of a $3.85 billion acquisition of the energy-drink brand.

Non-Alcoholic O.Vine Taps Sober Curious Movement

by Innova Trends Team | 12 Mar 2020 | News

ROSH PINA, Israel: Wine Water, Ltd.’s award-winning portfolio of O.Vine branded wine grape-infused waters are now available in full-size, 700ml bottles for the American beverage sector. They arrive in perfect time to serve the burgeoning Sober Curious...

Ice cream market shifts to deliver pleasure without guilt, states report

by Innova Trends Team | 10 Mar 2020 | News

As consumer priorities shift to a focus on health, the environment and diet, Innova Market Insights has suggested that the ice cream market is responding by focusing on delivering pleasurable products without guilt.

Thai ready meals & side dishes category resisting change

by Innova Trends Team | 10 Mar 2020 | Trending Now

Thai ready meals and side dishes are showing growth (+6% CAGR 2010-2022F), but despite this segmentation remains limited. More consumers are buying in the category than leaving (28% v 23%; 2017-2018), and for those upping their intake, flavor is the main factor...

Ice cream market shifts towards greater pleasure and less guilt

by Innova Trends Team | 9 Mar 2020 | Press Releases

09 March 2020 — Pleasure is still the driving force behind ice cream purchases, with consumers naming its taste, the fact that it’s a treat and makes people feel happy as the top three reasons for buying it. In the contemporary consumer environment, however, the...